Introduction To Magento


Magento is an ecommerce platform built on open source technology which provides online merchants with a flexible shopping cart system, as well as control over the look, content and functionality of their online store. Magento offers powerful marketing, search engine optimization, and catalog-management tools. We believe that Magento is one of the best ecommerce platforms available today, with editions ranging from community open source, to massive, large-scale enterprise SaaS based systems.

Magento is a leading enterprise-class ecommerce platform, empowering over 200,000 online retailers to date and chosen by 1 of every 4 online businesses.

200,000 may not seem much when you think about the scope of the Internet, however, some of the worlds biggest players use Magento, with the likes of Nike, Ford, Samsung and even Coca-Cola and many more amassing billions to their wealth, with such websites having Magento as their preferred ecommerce platform. It is clear Magento is a industry player

Offering powerful and flexible features, Magento’s intuitive administration interface provides advanced marketing, search engine optimisation and catalogue-management tools to control the look, content and functionality of every retailer’s unique ecommmerce website.

Designed to be completely scalable and offering optimal performance, Magento Enterprise Edition provides a package of exclusive features both in the backend and frontend to optimise marketing and analytical techniques and improve administration options. All of which dramatically increase the shopping experience of your customers.

If a company would like to have a Magento based ecommerce store, it hires a specialized developer or a developer company for the job. Magento is a complex, powerful and reliable system, and in order for someone to be able to handle it with competence, they need to have expertise in several areas.

What kind of previous experience does a Magento developer need to have?

One of the most important things is that they have to have significant web development experience. Magento is a complex system and the developer has to understand how his work is going to work on the internet. They have to be familiar with HTML, CSS and Javascript languages, since he will apply these during their daily work.

It’s also necessary that they knows the operation of version control software applications. Such a distributed version control software application can be Git, which is, among others, used for the development of the Linux kernel, VLC media player and the Android platform.

It’s worthwhile for them if they are familiar with some kind of an integrated development environment (IDE) as well. IDE software applications facilitate programming, they allow quick application development by partial automation of the process.

Which programming languages does he have to master?

On the backend side, experience in the PHP language is essential, for a developer working with Magento 2, knowledge of PHP 5.6-7 specifically is what’s important. He will also need skill level knowledge of OOP that follows SOLID principles, since Magento development requires him to understand the complicated class structures. A good Magento Developer will be familiar with MVC architecture and the rules of modular development.

MySQL is important because during Magento development it’s necessary to solve a great deal of problems, for which it’s essential – especially for the handling of joins, management of InnoDb and transactions, troubleshooting of locking problems, and the management of Zend Query. He has to be capable of interpreting MySQL Explain, of knowing unfamiliar keys and normalized data structures.

The one who would like to work with Magento will also need to know Zend Cache and cache techniques in general – including the use of the open-source code Redis database manager, just like the use of the distributed memory object caching system of Memcached, and he will also need to have experience in applying single and two-level cache and in cache troubleshooting as well.

The knowledge of XML is necessary among others because config.xml is used for the configuration of modules. What’s also important for backend development is the knowledge of Varnish and Linux BASH, basic system administrator knowledge and also that the developer uses the collaboration tools with proficiency.

On the frontend side, it’s not enough to have experience in JavaScript, the developer also has to know Prototype and Jquery framework systems. Knowledge of Node.js (or Node in brief), Gulp, Grunt and Bootstrap is essential, even for the development of Magento 1.

They should be familiar with the use of some kind of a CSS pre-processor, like LeSS or Sass. In addition, the developer has to know the basics of search engine optimization (SEO), best practices for responsive layouts, and he also has to know how to do developments in a way that the result of his work will be a system that the end users will find perfectly functional and comfortably usable on different smart devices.

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