Magento Performance Optimisation - Full-Stack Speed Engineering

Overview

Full-stack performance tuning that transforms slow Magento stores into blazing-fast customer experiences. Every millisecond counts in e-commerce—a 1-second improvement increases conversions by 7%. We deliver full performance optimisation across your entire stack.

Performance Optimisation Services

Database Query Optimisation

Analysis of slow query logs identifying inefficient queries. Strategic index creation on frequently-queried tables. Elimination of N+1 query patterns. EAV query rewriting for efficiency. Query result caching strategies. Database configuration tuning (buffer pools, query cache).

Full-Page Cache Implementation

Varnish reverse proxy configuration caching entire pages. Cache invalidation strategies balancing performance with content freshness. Cache hit rate optimisation (60-80% of traffic). Full-page cache configuration for dynamic content. Geolocation-based cache strategies.

Application-Level Caching

Redis deployment for session and backend cache storage. Block cache configuration and optimisation. Static content caching strategies. Cache tagging for intelligent invalidation. Memcached alternatives if preferred.

CDN Integration

Cloudflare or Fastly deployment for static asset distribution. Intelligent caching rules and edge purging. Geographic routing serving from closest edge location. DDoS protection and traffic spike absorption. Asset minification and compression.

PHP-FPM & Server Tuning

PHP-FPM pool sizing for concurrent requests. Memory allocation optimisation. OpCache bytecode caching configuration. MySQL buffer pool and query cache tuning. Server resource allocation.

Code Profiling & Optimisation

Deterministic profiling with Blackfire identifying bottlenecks. Function execution time and memory consumption analysis. Observer and plugin overhead reduction. Collection loading optimisation. Lazy loading and async processing implementation.

Frontend Optimisation

Asset minification reducing CSS and JavaScript file sizes. Lazy loading for below-the-fold images. Critical CSS extraction eliminating render-blocking resources. JavaScript code splitting and bundling. Image optimisation with WebP support.

Elasticsearch Integration

Search engine optimisation for faster catalogue queries. Faceted navigation performance. Autocomplete implementation. Custom attribute weighting for relevance. Elasticsearch cluster configuration for scale.

Performance Metrics

Core Web Vitals

Largest Contentful Paint (LCP): <2.5 seconds (Google target)
Interaction to Next Paint (INP): <200 milliseconds
Cumulative Layout Shift (CLS): <0.1

Magento-Specific

Page Load Time: Target <2 seconds for 95th percentile
Time to First Byte: Target <200 milliseconds
Time to Interactive: <3 seconds
Cache Hit Rate: >70% for effective caching

Our Performance Approach

Detailed Audit

Comprehensive analysis of your entire technology stack. Blackfire profiling identifying function-level bottlenecks. New Relic monitoring for end-to-end performance. Database query analysis with slow query logs. Infrastructure resource utilisation assessment.

Prioritised Roadmap

Rank optimisations by impact and effort. Quick wins first (cache configuration, CDN setup). Deep improvements second (query optimisation, code refactoring). Realistic timeline with measurable milestones.

Infrastructure Tuning

Varnish configuration for full-page cache handling 60-80% of traffic. Redis deployment for session and cache storage. PHP-FPM pool sizing for concurrent request handling. MySQL configuration for Magento workloads. Server resource optimisation.

Database Optimisation

Slow query elimination through indexing and query rewriting. EAV query optimisation for Magento's data model. Catalog flat tables configuration for performance. Connection pooling and persistent connections. Query result caching strategies.

Code-Level Improvements

Profile execution to identify bottlenecks. Eliminate N+1 queries through eager loading. Reduce observer overhead through architectural improvements. Optimise collection loading and data fetching. Implement lazy loading for deferred processing.

CDN & Edge Caching

Deploy Cloudflare or Fastly with intelligent rules. Cache static assets globally in milliseconds. Edge purging enabling rapid content updates. DDoS protection from edge. Traffic spike absorption during peaks.

Performance Impact

Speed Improvements

Database: 40-60% improvement through indexing and query optimisation
Full-Page Cache: 60-80% of traffic served in milliseconds
Frontend: 40-60% improvement through asset optimisation
Overall: 2-3x average page load time improvement

Business Impact

Conversions: 30-40% improvement (1-second = 7% conversion lift)
Bounce Rate: -30% reduction in abandonment
Organic Traffic: 20-30% increase from SEO improvements
Infrastructure Costs: -50% reduction through efficient use

Technology Stack

Caching: Varnish, Redis, Memcached
CDN: Cloudflare, Fastly, AWS CloudFront
Monitoring: New Relic, Datadog, Blackfire
Profiling: Blackfire, Xdebug, custom scripts
Search: Elasticsearch, OpenSearch
Database: MySQL optimisation, query analysis
Frontend: Asset minification, lazy loading, code splitting

Typical Optimisations

Quick Wins (Week 1-2):

Enable Varnish full-page cache (immediate impact)
Deploy CDN for static assets
Redis deployment for sessions
Basic image optimisation

Medium-Term (Week 3-8):

Database query optimisation
Elasticsearch deployment
Code profiling and optimisation
Frontend asset optimisation

Long-Term (Week 9+):

Architecture refactoring
Observer overhead reduction
Advanced caching strategies
Custom performance features

Why Choose Our Performance Services

Production-Tested: 18+ years optimising Magento stores. Proven patterns that scale.

Full-Stack Expertise: Database, infrastructure, code, and frontend. Complete coverage.

Measurable Results: Every optimisation backed by performance metrics and monitoring.

Strategic Planning: Prioritised roadmap maximising ROI from optimisation investments.

Related Services

Headless Development: React storefronts for ultimate performance
Infrastructure: Server tuning and CDN optimisation
Custom Development: Code optimisation and architectural improvements
Search Optimisation: Elasticsearch tuning for fast search

Expected Timeline

Audit & Planning: 1-2 weeks
Quick Wins: 2-4 weeks (CDN, caching, basic optimisation)
Database Optimisation: 2-4 weeks
Code Optimisation: 4-8 weeks
Long-Term: 8-12 weeks+ for deep architectural improvements

Total project duration typically 8-16 weeks for comprehensive performance optimisation.

Performance Benchmarks

Before Optimisation: 5-8 second page load times, 1-2% conversion rate After Optimisation: 1-2 second page load times, 3-4% conversion rate

Results vary by starting point, complexity, and implemented optimisations.

Next Steps

Audit your Magento store's performance. Contact us to identify the highest-impact optimisations for your business.